General information
Basic data
- Country
- Belgium
- City
- Ostend
- Name
- Rio House
- Date/duration
- 17 days (5. - 21. 8. 2016)
- Main organiser
- Belgian Olympic Interfederal Committee (BOIC)
- Co-organiser
- Agency: DDMC event design Host City: Ostend
- Main target group
- Families with children
Finances
- Total budget (in EUR)
- 375,000
- Public subsidies (region/municipality)
- 5 %
- Sponsors/partners
- 5 %
- Revenues admission, sales, gastro services etc.
- 10 %
- Own resources (not coming from pubic subsidies)
- 80 %
Venue
- Characteristics (sea side, mountains, city centre, sport venue etc.)
- Seaside, open setting on the beach. Next to the ‘promenade’
- Indoors/Outdoors
- Outdoors
- Square meters
- 2,000
Visitors/ Participants
- Total number
- 50,000
- Average per day
- 3,000
- % of children and youth under 18
- 60 %
- Number of schools involved
- 0
- % of people would like the Festival to be organised in the future
- 90 %
- Any other interesting data from visitors’ surveys
- No survey was done with the public, this is a general impression out of conversations. The only ‘unhappy’ people were some of the people living in the apartments in front of the beach (noise). 100% of the sponsors would like the event to be organise again
Organisers
- Number of members of Organising Committee
- 10
- Number of volunteers
- 30 (on average, per day) – total of 510
Activities
Doing sport
- List of sports to try
- Sportdienst Oostende (Multisport) Kids Village (Multisport) - Delahise Journée .Be (Bicycle) Journée Tourisme Wallonie (Bicycle) Triathlon Volley Box Hockey Badminton Yachting Equestrian Archery Gymnastics Athletic Golf Judo Shooting Table Tennis Tennis
- List of high-level sport competition/ shows
- ‘Show’-trainings of High level athletes on site: Judo, Boxing, Archery, Gymnastics, Shooting,…
- Sports for the disabled
- Not specifically, the Paralympic Committee was preparing the PG
Watching sports
- Number of screens
- 7
Olympic Feel
- Arrivals of Olympians
- Opening Evening: Concert on the beach, with former Olympic Champions invited. Closing Event: Cocktail on the beach, with some of the Rio athletes back in Belgium
- Activities with Olympians (past and present)
- Opening &
Closing Event. The federations invited Olympians to participate to the activities and meet the fans. (Fandays were organised for each federation) - Opening/ closing ceremony
- Yes
Partners/ sponsors
- Olympic Team Partners/ Sponsors - list
- EY - National Lottery - Delhaize - AG insurance - Belfius Bank
- Non-commercial partners
- Federal Government - 1 day specific activity “Day of the Belgians” with promotion of Belgium (goodies, concerts, games,…), Brussels Capital Region: 1 day specific activity for promotion of Brussels
- Examples of activities
- Delhaize Kids Village: Supermarket chain, a journey through different Olympic disciplines, 6 didactic and entertaining trials, active and entertaining challenges for kids between 06 and 14 years
Media and communications
- Press centre
- No, but free wi-fi for press
- Radio coverage – which and what
- RTBF (Vivacité – French speaking) : 1 afternoon life broadcasting from/ VRT (Radio 2): permanent radios studio/ Live Radio studio in Rio House broadcasting from the beach every day. The star host participated to the sports while broadcasting + invitation
- Social media reach - FB/ Instagram/ Twitter
- Budget for promotion of FB posts: 500 € / Cumulative Reach: After 21/08: 860,000+ / Snapchat: After event: 1600+ followers
